Life in the post-industrial societies has been marked by popular social media websites such as Facebook, Twitter, Instagram, YouTube, Reddit, LinkedIn and Pinterest. These, and many other social media platforms exert enormous influence on millions of users around the world. They influence the way in which people learn about current events, shop for products, look for employment, stay politically active and keep up with their favorite celebrities.

Social media plays an integral role in the lives of its users. It has changed the way in which people connect with each other in their personal and professional lives. There are a number of facts about social media that might come as a surprise to even the most avid social media users. The infographic by the team at and the text below illustrates 115 facts about social media that might come as a surprise to many people.

115 Facts You Never Knew About Social Media (Infographic)

Job Seekers and Social Media

Social media has become a popular choice for people seeking employment and people looking to recruit. It was reported that 73% of companies have successfully hired a candidate through a social media channel. The favorite social media platforms used by employers to search for potential candidates are LinkedIn, Facebook and Twitter.

LinkedIn has been used by 93% of companies, Facebook by 66% and Twitter has been used by 54% of employers looking for qualified candidates. Facebook and LinkedIn are the most popular sites for people over the age of 45 seeking employment. Millennial job seekers aged between 18 - 19 have the best odds of being recruited through Twitter.

Best Time to Post on Social Media

There are optimal times to post on social media where content is more likely to get viewed by users. These times vary from site to site but remain the same between countries. On facebook the best time to post content is on Wednesdays between 1.00pm and 4.00pm, Thursdays and Fridays between 3.00pm and 4.00pm and on weekends between 12.00pm and 1.00pm local time. The ideal time to tweet on Twitter is on Mondays through to Friday between 12.00pm and 3.00pm and specifically on Wednesdays between 5.00pm and 6.00pm.

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Celebrities on Social Media

The most popular celebrity on Facebook is football star Cristiano Ronaldo with 114,661,020 fans. Singer Katy Perry is the most followed famous person on Twitter with 90,351,047 followers. American pop star Selena Gomez is the most popular people on Instagram and is followed by 89,074,075 people. Selena’s fellow pop sensation Justin Bieber has a huge following on YouTube. Bieber’s VEVO channel has approximately 11,728,143,967 subscribers.

Popular Places on Instagram

According to the hugely influential photo and video-sharing platform Instagram, the most popular places in the world are Times Square, the Eiffel Tower and London’s historic Tower Bridge.

The infographic below is based on data obtained from relevant sources specialising in social media facts and statistics. Take a close look at it and learn more about the impact that social media has on everyday life.

Also Check : 130+ Facts about Instagram You Should Know in 2017 (Infographic)

Top 115 Must Know Facts about Social Media (Infographic) -
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